Ziqi Li ([lì tsɹ̩̀.tɕʰí]; Chinese: 李子柒; pinyin: Lǐ Zǐqī; born 6 July 1990), is a Chinese video blogger, entrepreneur, and Internet celebrity. She is known for creating food and handicraft preparation videos in her hometown of rural Pingwu County, Mianyang, north-central Sichuan province, southwest China, often from basic ingredients and tools using traditional Chinese techniques. Her YouTube channel has more than 2.7 billion views[b] and 16 million subscribers, as verified on 21 August 2021, which is a Guinness World Record for “The most subscribers for a Chinese language channel on YouTube”.